SHM Shipcare Private Limited, an integrated maritime company, has extended its coastal conservation programme to Mumbai with a beach clean-up drive at Dadar Kirti College Beach, the company said.

Conducted in partnership with the University of Mumbai, the beach clean-up drive is the third phase of the programme, following earlier clean-ups in Surat and Goa. The company is engaged in shipbuilding, ship repair, ship management and maritime safety solutions.

Held under the theme “A Cleaner Coast Starts with Champions Who Act,” the initiative brought together volunteers to remove litter and debris from the shoreline and promote responsible waste disposal. The programme was conceptualised earlier this month around the birthday of SHM Shipcare Chairman Saifuddin Hajee, reflecting the company’s connection with India’s coastal communities and the marine environment.

The beach clean-up drive comes as marine litter and plastic pollution continue to threaten coastal ecosystems, marine biodiversity and the livelihoods of communities that depend on the sea. By mobilising volunteers and local stakeholders, SHM Shipcare aims to turn environmental awareness into community-led action.

“The sea is central to everything we do, and protecting the coastal environment is a responsibility we all share,” said Mohammed Hajee, CEO – Marine & Fire Safety, SHM Shipcare. “Through this clean-up drive in Mumbai, we hope to encourage collective action and demonstrate that small, consistent efforts can create a meaningful impact on the health of our coastline.”

Hajee added that keeping beaches clean requires both awareness and action. “By bringing volunteers together, we aim to encourage responsible habits and greater participation in protecting India’s coastal environment,” he said.

The Mumbai beach clean-up drive forms part of SHM Shipcare’s wider corporate social responsibility engagement across environmental and community initiatives in coastal regions. Through such programmes, the company seeks to support local conservation efforts, strengthen environmental awareness and contribute to the long-term protection of India’s coastline.